Who’s Gavin Duffy?
No, I didn’t know who he was either until I came across this post over on Mulley’s site.
Gavin, it seems, is one of those characters on the Irish version of Dragon’s Den, a TV programme where desperate people prostrate themselves before three business types and beg them for money.
It’s an embarrassing show, but sometimes it can be funny as the contestants become increasingly desperate and the dragons try desperately to look serious and important.
The Brits have something similar but, as with all Irish copies, our one is a bit cheaper and the dragons a bit shabbier.
Did I say dragons?
The panel is the usual Irish celebrity A-list of waiters and travel agents, but Gavin in particular stands out for the quality of his web-site.
Gavin, you see, describes himself, among other things, as a media coach.
Now, you would imagine that a media coach would at least be able to read and write, wouldn’t you? You’d imagine that a person engaged in media training would be able to check the little details when they write something for public consumption. Yes?
After all, this is their public face.
I know if I was a Dragon, even if it’s only the Irish version, I’d make damn sure to get it right, because I know that if I didn’t, my credibility would be shot.
But in Ireland, maybe we don’t care so much about detail, or about credibility for that matter.
Maybe to us, superficial appearance is all that matters.
Gavin certainly doesn’t seem to care that much about getting it right in his new blog.
In Episode 1, Money for Herbie, Gavin refers to Herbie Porshe, Herbie Porche and Herbie Porsche all in the same post.
Not that inspiring for a media coach.
Maybe there’s scope for a service teaching these people how to write blogs properly. What do you think?
I’ll tell you one thing though: you won’t find me standing in front of these dragons trying to persuade them of anything. Life is too short.