Some people are deeply offended by this Hunky Dory advertising campaign. They say it makes objects of women.
I feel their pain. Having sat through too many televised rugby games where my women friends hooted, whistled and leered at the players, I can understand the outrage of people offended by these ads.
What do you think?
Update. 10th May 2010.
The ads have been pulled after 300 complaints were lodged with the standards authority and the IRFU threatened legal action.
The standards authority asked the company to cancel the campaign because of widespread criticism.
According to the Rape Crisis Network, These posters add to attitudes and behaviours that make Ireland a place where the casual and everyday sexual assault of women is permitted and unchallenged.
I know that women are sexually assaulted every day, but I didn’t know Ireland was a place where this was permitted or unchallenged. I’m struggling to see the link between the ads and sexual assault.
Maybe we should ban dirty jokes as well, just to be on the safe side. In fact, why don’t we ban skimpy tops and solve the problem once and for all?